Privacy Policy

1. Introduction

RJ Roofing Bros ("we", "us", or "our") operates the website rjroofingbros.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. We are committed to protecting your privacy in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable British Columbia privacy legislation.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide when you:

• Fill out a contact form or request a quote
• Call us at (604) 997-1292
• Subscribe to our newsletter
• Use our AI chat widget
• Schedule a roof inspection

This information may include your name, email address, phone number, property address, and details about your roofing needs.

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including your IP address, browser type, operating system, referring URLs, and pages viewed. This information is collected through cookies and similar tracking technologies.

3. Cookies

Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device. We use the following types of cookies:

• Essential Cookies: Required for the website to function properly, including session management and security features.
• Analytics Cookies: Help us understand how visitors interact with our website, allowing us to improve our content and user experience.
• Marketing Cookies: Used to track visitors across websites to display relevant advertisements.

You can control cookie preferences through our cookie consent banner or by adjusting your browser settings. Note that disabling certain cookies may affect website functionality.

4. Meta Pixel (Facebook Pixel)

Our website uses the Meta Pixel (Pixel ID: 2844649042533477) provided by Meta Platforms, Inc. The Meta Pixel allows us to:

• Measure the effectiveness of our advertising campaigns on Facebook and Instagram
• Understand the actions visitors take on our website
• Create custom audiences for targeted advertising
• Optimize our ad delivery to reach people most likely to need roofing services in the Fraser Valley

The Meta Pixel collects data such as HTTP headers, pixel-specific data, button click data, form field names, and page metadata. This data is subject to Meta's Data Policy. You can opt out of Meta's data collection through your Facebook Ad Settings or by using the cookie consent options on our website.

5. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide roofing quotes
• Schedule and perform roof inspections
• Communicate with you about our services
• Improve our website and customer experience
• Send marketing communications (with your consent)
• Comply with legal obligations
• Analyze website traffic and usage patterns

6. Third-Party Services

We may share your information with the following third-party service providers who assist us in operating our business:

• Google Analytics: Website traffic analysis and reporting
• Meta (Facebook/Instagram): Advertising and audience targeting via Meta Pixel
• Netlify: Website hosting and deployment
• Supabase: Backend data services
• Google Cloud Storage: Image and media hosting

Each third-party service provider has their own privacy policy governing the use of your information. We encourage you to review their respective policies.

7. PIPEDA Compliance

In accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), we adhere to the following principles:

• Accountability: We are responsible for personal information under our control and have designated a privacy officer.
• Identifying Purposes: We identify the purposes for collecting personal information at or before the time of collection.
• Consent: We obtain meaningful consent for the collection, use, and disclosure of personal information.
• Limiting Collection: We collect only the personal information necessary for identified purposes.
• Limiting Use, Disclosure, and Retention: We do not use or disclose personal information for purposes other than those for which it was collected, except with consent or as required by law.
• Accuracy: We keep personal information accurate, complete, and up-to-date.
• Safeguards: We protect personal information with appropriate security measures.
• Openness: We make our policies and practices relating to personal information readily available.
• Individual Access: Upon request, we inform individuals of the existence, use, and disclosure of their personal information and provide access to it.
• Challenging Compliance: Individuals can challenge our compliance with these principles by contacting us.

8. Your Rights

Under PIPEDA and applicable privacy laws, you have the right to:

• Access your personal information held by us
• Request correction of inaccurate personal information
• Withdraw consent for the collection, use, or disclosure of your personal information
• Request deletion of your personal information (subject to legal obligations)
• File a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, please contact us using the information provided below.

9. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

10. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. When your information is no longer needed, we will securely delete or anonymize it.

11. Children's Privacy

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child, we will take steps to delete that information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we protect your information.

13. Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or have concerns about how we handle your personal information, please contact us: